IN THIS EPISODE, WE CHAT ABOUT:
- Pia Silva’s journey from agency owner to mentor and educator
- The importance of trust and personalized service in branding
- How to effectively transition from doing to teaching in your business
- The critical mindset shifts needed for long-term business success
- Why focusing on profitability and building an audience is key before launching scalable products
- The pitfalls of oversimplified “passive income” messaging in the entrepreneurial world
RESOURCES + LINKS
Learn more about Pia’s programs and resources at No BS Agencies.
Visit Pia’s personal website to explore more about Pia’s work, including her speaking engagements and other resources.
Badass Your Brand: You can order a physical copy of Pia’s book on Amazon or download the PDF for free here.
Tune in to Pia’s own podcast, the No BS Agency Podcast, for more tips and strategies.
Follow Pia Silva on her social media:
- Instagram | @pialovesyourbiz
- LinkedIn | @piapiasilva
Connect with Sara on Instagram | @sarachamberscreative
Follow along with the podcast on Instagram | @chickswhogiveahoot
THIS SHOW IS AN ELLY AND NORA CREATIVE PROJECT
Elly and Nora Creative helps purpose-driven businesses grow their income and impact through branding, digital content, and publicity.
Grow your income & impact through branding with Elly & Nora Creative
Instagram | @ellyandnoracreative
Website | ellyandnoracreative.com
SHOW NOTES:
In this episode of Chicks Who Give a Hoot, I sit down with branding expert and business mentor, Pia Silva, to discuss the intricacies of building community programs. Pia shares her journey from running a successful branding agency to teaching and mentoring others through her No BS Agency program. Together, they explore how to create meaningful and profitable community programs, the importance of mindset shifts for entrepreneurs, and why building a solid foundation is essential before scaling your business.
CLIP HIGHLIGHTS:
01:02 Meet Pia Silva
02:23 Pia Silva’s Background and Business
05:17 Challenges in Traditional Business Models
11:27 The Lead Product Approach
17:32 Transitioning from Doing to Teaching
23:03 Building a Profitable Business
30:24 The Challenges of Marketing Messaging
32:12 The Importance of Focus in Business
34:28 Learning from Business Regrets
40:34 Mindset Shifts for Business Success
47:23 Hiring the Right Branding Agency
51:55 Connect with Pia