Episode 133- Jessica Helgeson

In this episode of the Chicks Who Give A Hoot podcast, host Sara Chambers sits down with her longtime friend Jessica Helgeson to talk about building a business that actually fits your life. Together, they explore redefining success beyond hustle culture, embracing seasonality in business, and why being steady can be just as powerful as scaling fast. Jessica shares honest insights on finding the right communities for growth, maintaining purpose while expanding a brand, and building something meaningful without losing yourself in the process—offering a refreshing perspective for women entrepreneurs focused on substance over hype.

Jessica Helgeson is the co-founder of SEE Salt, a French finishing salt company she built alongside her mother using the same mineral-rich salt she grew up with at her family table. For more than a decade, Jessica has led SEE Salt with intention, prioritizing quality, sustainability, and long-term vision while balancing motherhood and entrepreneurship. Her approach proves that success doesn’t require burnout—and that it’s possible to grow a purpose-driven brand while honoring family, values, and personal rhythm.