IN THIS EPISODE, WE CHAT ABOUT:
- Sabrina’s background in tech
- Sabrina’s personal motivation for ARC
- disappointment with existing headbands on the market
- challenges in finding a headband that fit properly, stayed in place, and felt comfortable
- extensive R&D process involving international designers and manufacturers
- the use of flat-knit technology and sustainable, high-end materials
- ARC Headbands user impact and stories
- hair health & wellness connection
- advocacy for women’s health
- positioning ARC as a premium, functional, and confidence-boosting solution
- growth & what’s next for ARC
- the importance of women building companies that address their own needs and those of other women
RESOURCES + LINKS
Learn more or get your own ARC headband, visit wear-arc.com
Follow Sabrina on Instagram for more behind the scenes: @thesabrinastorozuk
Connect with Sara on Instagram | @sarachamberscreative
Follow along with the podcast on Instagram | @chickswhogiveahoot
THIS SHOW IS AN ELLY AND NORA CREATIVE PROJECT
Elly and Nora Creative helps purpose-driven businesses grow their income and impact through branding, digital content, and publicity.
Grow your income & impact through branding with Elly & Nora Creative
Instagram | @ellyandnoracreative
Website | ellyandnoracreative.com
SHOW NOTES:
In this episode, Sara sits down with tech entrepreneur and ARC founder, Sabrina Storozuk, to explore how a personal frustration turned into a powerful solution for women everywhere. Sabrina opens up about her journey from working in global technology consulting to developing ARC—the first-of-its-kind headband designed to support women’s hair health with style, versatility, and function.
With a career that spans consulting at PwC and leading innovation in both startups and Fortune 500s, Sabrina brings her tech expertise into a new arena: everyday hair confidence. ARC was born out of her own struggle with persistent gray roots and the lack of elegant, effective options for covering them. What started as a solution for herself quickly evolved into a product that’s helping women with postpartum hair loss, cancer-related hair issues, and more.
This episode is a must-listen for anyone curious about product innovation, women’s health advocacy, and entrepreneurship that starts with real-life challenges. Sabrina also shares how ARC is giving back by supporting medical research and women’s health initiatives.
CLIP HIGHLIGHTS:
00:00 Welcome to the Show
00:58 Meet Sabrina Storozuk
01:21 Sabrina’s Story
02:01 The Birth of ARC Headband
05:49 Challenges in Creating the Perfect Headband
14:07 Market Reception and User Stories
21:30 Women’s Health and Advocacy
31:09 Future Plans for ARC
34:41 Conclusion and Where to Buy
